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Celebrities were and still are! welcome. The idea was to allow them to easily discuss among themselves their businesses, areas of activity and, more broadly, their common interests. Today, even if the social network operates by invitation, it has broadened its target but can rely on a premium positioning that many have tried in vain to obtain in recent years. . Audio content is a hit on the Internet There are more than , podcast channels which together offer more than million episodes. in French people have listened to at least in the past month. These figures do not take into account all the Internet users who listen to a YouTube video without necessarily looking at the image.
Theres also the success of audiobooks to consider. All these trends clearly Albania WhatsApp Number demonstrate the relevance of the audio format and Clubhouse being the first social network to exploit it is a good reason to be interested in it. . Clubhouse allows you to bring authenticity to your communication is the proximity it creates between the author and the listener. While YouTube videos are often scripted to meet the algorithms requirements , audio is much more flexible. Dont we say that a person has a radio physique? This expression clearly illustrates the fact that with audio, we communicate in a much more authentic way and it is interesting for your image and even your turnover.
The audio format allows you to exploit different cognitive biases such as the sympathy bias or the association principle . With Clubhouse, authenticity is at its peak since you express yourself freely on a subject that is important to you. . The social network Clubhouse would be valued at billion Clubhouse announced in early that it had raised million from investors and would be valued at billion. Social networks are accustomed to this and it is not uncommon for a newcomer to explode the valuation thresholds without having generated dollar of turnover. It is therefore not a guarantee of its success.
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